Emerging artist Juran is determined not to let a small setback derail her career

When singer-songwriter Juran moved from a remote Aboriginal community in the Northern Territory to Sydney, she set her sights on a career in the music industry.

“I had an all-planned manager,” Juran said.

“That was probably the main factor that decided our move to Sydney.”

But about a month after his arrival, Juran received a call from his manager, who had been difficult to reach until then.

“And basically the call said that because I’m not a big enough artist, I don’t make enough money to support her business as a manager, so she’s going to have to let me down.

“And then when I make enough money, she’ll take me back.”

The 31-year-old initially tried to stay positive but quickly went downhill, finding herself not wanting to make music anymore.

“I had to go and get a retail job just to support my family because I expected to work as soon as I arrived here,” she said.

But music is in Juran’s genes and in the end, she said the experience made her tough.

“I strongly believe in creating opportunities for myself and not waiting for others to give them to me, because that’s not how it works in this industry.

“It’s about perseverance and action.”

Juran has always been surrounded by music, having grown up in a family of musicians.(Su Park)

Juran was born and raised in Manurewa in South Auckland, New Zealand and grew up in a very religious Maori community. family.

His family is also very musical.

“My sister Sjionel was part of the first all-female, all-Pasifika punk rock band ever in New Zealand,” she said.

His other siblings were also in bands and there was always an eclectic mix of music in the house.

When it came to choosing a genre to specialize in, Juran wanted to stand out from the rest of his family. Her brothers were into alternative and rock music, her dad loved Motown, and she had sisters who were into R’n’B. Juran initially turned to reggae before evolving into more of a soul and R’n’B artist.

When Juran moved to Australia at the age of 18, WA was his first home. It was here that she met her husband.

“And I followed him to Arnhem Land where he was a schoolteacher in a community called Ramingining.”

She spent 13 years living in Arnhem Land in communities such as Galiwin’ku/Elcho Island, Nhulunbuy and Baniyala.

Although she enjoyed living in these communities, Juran found it difficult to pursue her career as a musician locally.

“Getting up there, I tried to do everything I could with the few resources I had and the people I knew, but there wasn’t enough exposure, I guess, at the rest of the world.”

The mother-of-two has been networking since she’s been in Sydney and has landed quite a few gigs, including at the Opera House in November. She is determined not to give up.

“One of the biggest lessons I’ve learned through this is to not force anything, let it flow, and look to the future,” she said.

“And I’m not going to pass up any opportunity.

“Watch this place.”


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